The avant-garde designer has turned the Universe of Gucci into a global hub of fashion. Her prodigious talent, artistic vision, and passion for work saw Gucci profits rise to a new heights at £660m.
Childhood
Frida Giannini was born in Rome in 1972. The only child of her architect father and her history professor mother, she credits her parents for instilling her hardworking habits that later became a driving force in her career. Rome’s Fashion Academy is her alma mater.
Career
In 1997, Giannini worked for Fendi to design ready-to-wear. After three seasons, she was promoted to designer of leather goods. In 2002, she joined Gucci as design director of handbags.
Giannini was promoted to creative designer of all accessories in 2004 which turned out to be a job which saw her delve into the archives to update classics such as the Flora scarf pattern.
She has been instrumental in working on projects regarding Gucci’s continued partnership with UNICEF, having collaborated with singer Rihanna on the Tattoo Heart range of bags, which raised funds for children in Africa, in July 2008.
Personal Life
Frida Giannini has been married to Giovanni Battista Guidi (a web designer) since 2005. They have a daughter named Greta. She collects vinyl records, with her collection currently at 8,000.
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