Calvin Klein Mother’s Day Ad Campaign With ‘Pregnant Trans Man’ Splits Twitterati

Calvin Klein’s new Mother’s Day ad campaign featured a pregnant transgender man. The campaign, as soon as it was released on the day, drew a backlash on social media.

Calvin Klein’s Mother’s Day post featured parents, couples, and their children, but the addition of a transgender couple, Roberto Bete and Erika, did not go down well with netizens.

CK’s post mentions Roberto Bete and Erika’s pregnancy. The caption read, “Today, in support of women and mothers all over the world, we’re spotlighting the realities of new families…Erika Fernandes and Roberto Bete are expecting parents from Brazil. Roberto is due to give birth to his and Erika’s son Noah any day now.”

 

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