Placeholder canvas

Zomato ventures in fintech sector; launches co-branded credit card with RBL Bank

Date:

Food aggregator Zomato and RBL Bank on Monday launched a co-branded credit card, powered by Mastercard.

The co-branded credit card comes in two variants — Edition and Edition Classic and has many benefits such as Zomato Gold membership, cashback and airport lounge access.

ALSO READ: CCI probe against Oyo, MakeMyTrip over alleged unfair business practices

The customers will also get Zomato credits on every use in both online and offline mode.

RBL Bank with this launch plans to further scale its operations in the rapidly growing credit card market as Zomato and Mastercard will reach untapped customer segment, the companies’ officials said at the launch.

RBL Bank has over 25 lakh credit cardholders currently.

The partnership, an addition to the lender’s co-branded credit cards business, will be beneficial as online food delivery has witnessed a growing trend, Utkarsh Saxena, Head Products-Credit Cards, RBL Bank said.

He said it will be a huge opportunity for the bank to offer an innovative experience for its customers.

Mastercard’s Senior Vice President, Market Development, Rajeev Kumar said the company is increasingly tapping the co-branded space, and more millennials are adopting credit cards in tier-II and III cities.

“With evolving lifestyles and preferences, an increasingly large number of Indian consumers are ordering food online. A co-brand card proposition has the potential to provide a significant value to consumers,” he said.

Click here for Latest News updates and viral videos on our AI-powered smart news

For viral videos and Latest trends subscribe to NewsMobile YouTube Channel and Follow us on Instagram

 

LEAVE A REPLY

Please enter your comment!
Please enter your name here

Share post:

Subscribe

Popular

More like this
Related

Hope Everyone’s Rights Are Protected: UN On Kejriwal’s Arrest

Delhi CM Kejriwal was arrested by the ED(Enforcement Directorate) on March 21 in the Delhi liquor policy case, days ahead of the Lok Sabha polls

EAM Jaishankar Meets Ukrainian Counterpart Dmytro Kuleba In Delhi

New Delhi: External Affairs Minister, S Jaishankar on Friday...

Rajinikanth’s Thalaivar 171 First-Look Poster Drops

In a series of surprising announcements, fans were first...

Orry Faces Backlash After Declining Handshake At Event

Internet sensation Orry, famed for his wild antics and...