After former US president Barack Obama, India’s Prime Minister Narendra Modi is the second most followed politician in the world on social media.
According to a report released by digital marketing platform SEMrush, PM Modi has a total combined audience of 110.9 million on Facebook, Twitter and Instagram. Obama who reigns in at number one has a total following of 182.7 million across the three social media platforms.
“With his approximately 110 million followers worldwide, Narendra Modi has overtaken the present US President Donald Trump who has 96 million followers globally. However, Trump still enjoys the second most followed politician position globally on Twitter (with 59.8 million followers),” the report stated.
The report also broke down the total followership for each platform. So PM Modi had over 43 million followers on Facebook, 47 million on Twitter and more than 20 million followers on Instagram.
The report stated that these numbers do not represent unique users, which means that the same person or entity could be following the same politician across various social media platforms.
As per the report, Congress party President Rahul Gandhi has an accumulated score of 12 million followers on Facebook, Instagram and Twitter.
In its assessment, the report stated that of all the social media platforms, Twitter served as “the nest of the maximum number of active political audiences, both domestic and global”.