Bengaluru has emerged as the most well read city in India, while Mumbai and Delhi stand at second and third position, respectively, according to a survey conducted by Amazon India’s Annual Reading Trends Reports for 2017.
“We are very excited with this year’s Reading Trends Report and are thrilled to see Indian writers among the most read authors for the fifth consecutive year! We are truly committed to helping our customers enjoy their passion for reading by offering them a wide selection of books with unique choices across languages, genres and authors,” Noor Patel, Director Category Management, Amazon India, said in a statement.
According to the survey, exam preparation books emerged as the most popular genre on Amazon.in while Indian writing grabbed the second spot while literature and fiction, personal development and self help and romance categories were ranked on third, fourth and fifth position respectively.
Among books, ‘Indian Polity (5th Edition)’ ranked as the top selling book across the country while ‘Sita – Warrior of Mithila’ emerged as the highest selling fiction book of 2017. Another exam preparation book ‘Word Power Made Easy’ by Norman Lewis’ came in close at third rank followed by ‘The Power’ of your ‘Subconscious Mind’ and ‘Think and Grow Rich’.
According to the survey, ‘I Do What I Do’ by Raghuram Rajan emerged as the winner under the Business category while ‘Diary of a Wimpy Kid: The Getaway’ by Jeff Kinney won maximum hearts under Children’s books category. Under Hindi books, ‘Heera Pheri’ by Surender Mohan Pathak topped the poll.