Reports suggest that Reliance Jio is starting operations within the coming month. Other telecom giants are taking precautionary measures and slashing their prices. Airtel, just yesterday introduced happy hours for its prepaid customers and slashed its prices.
Idea has taken note of the same and has introduced internet packs that offer upto 45% off on Internet packs below one gb. In order to engage in competitive pricing, Idea has launched Internet packs that range from Rs. 8 to Rs. 200.
Sashi Shankar, the chief marketing officer of Idea cellular, said “Internet is one of the major drivers of the Indian economy and Digital India. We want to ensure that benefits of Internet are reaped conveniently by every individual, through our innovative, customised and affordable products. This will enable the Internet revolution and its impact to be felt in every part of the country.”