Indo Asian targets a sizeable share of the UAE market

Dubai: Indo Asian, an electrical safety and management equipment manufacturer in India, has joined hands with a UAE-based trading company to expand its operations in the Gulf region and sell its industrial electrical solutions.

Partnering with Bahri & Mazroei Trading Company (BMTC), Indo Asian plans to strengthen its market share for low- voltage protection and distribution switchgear equipment in the UAE.

BMTC is the flagship company under Bahri & Mazroei Group, a leading provider of solutions for buildings and infrastructure development projects in the Gulf.

Esam R Al Mazroei, Managing Director of Bahri & Mazroei Group, said this is an important strategic addition to BMTC’s portfolio.

“With the tie-up, we expect a sizeable market share for distribution of industrial switchgear products in the UAE, in line with the ongoing infrastructure developments to meet the requirements of Dubai Expo 2020 and Dubai’s strategic plan 2021.

“The range of products target different infrastructure segments including residential and commercial properties, industrial and utility projects, hospitality projects, and so on,” he said.

Ajay Wali, Vice-President International Marketing – Indo Asian, said they are happy to announce their association with BMTC for distribution of products in the UAE market.

“With this agreement, we aim to enhance the reach of our electrical equipment and range of switchgear products across the region,” he said.

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