A carbonated soft drink company, Coca Cola is planning to create a global anthem for the upcoming soccer tournament in Russia for 2018 FIFA World Cup. The company has roped in American singer Jason Derulo to compose the soundtrack.
Derulo has reportedly decided to dip into Africa for the project. He is currently working with artists from Tanzania, Ethiopia, Mozambique and South Africa.
Along with Derulo, Cassper Nyovest has been confirmed as an addition to the 2018 FIFA World Cup soundtrack. Nyovest has also expressed his excitement at working with Jason Derulo on what will be an anthem for the biggest sport in the world.
“Coming from a nation of colourful people this anthem will speak to South Africans as the song captures our passions for football and Coca-Cola. Working with Coca-Cola and Jason Derulo, has been a thrilling journey and we hope that this anthem will be well received by fans getting ready for the 2018 FIFA World Cup.”
The anthem song is titled Colors and will be released on the 16th of March. Here’s a video that shows Jason Derulo talking about how the track came together:
Congratulations to Jason Derulo & Cassper Nyovest on the #Colors collaboration for the 2018 Fifa World Cup anthem! 📷 BIG MOVES. pic.twitter.com/ANIhZ6UgDG
— TweetGuru (@JustKholii_) February 16, 2018
We are excited to hear this new soundtrack, and let’s hope it is as popular Shakira’s Waka Waka, which was the anthem of the South African world cup in 2010.